Do I need to register a business name?
You must file it as a brand name if you wish to trade under a different name from the registered name of your company. Below are a few examples.
You need a brand name to register:
Luxury clothing Group Pty Ltd trading as Luxury clothing Group.
Or
Luxury clothing Group Pty Ltd trading as Clothing’s & Co.
Do not have to file a corporate name:
Trading as luxury clothing Group Pty Ltd. Luxury clothing Group Pty Ltd.
Pricing
1-year registration
$69
3-year registration
$119
Registering a company with us? As part of the order, you'll have the option of registering a business name.
How it operates
To verify the availability of the name you want to file, use our business name search tool. We will immediately lodge your application online if it is available, and your name will be registered as yours.
Registration has to be renewed sometimes, but don't worry, our update warnings will hold you on any relevant future dates.
Create a brand
A vital aspect of creating a brand is the choosing of a distinctive, interesting company name. It contributes more than the number of its components to your company and stands out on the market.
Tip: Consider filing it as a trademark for much better protection if you have a brand name you enjoy.
